Bose Combines its Iconic Sound Technology with Optics

Bose Combines its Iconic Sound Technology with Optics

The audio giant effortlessly merges tech with optics in an unconfirmed new release. Read on to know more.

Audio giant Bose is a company known to constantly break the norms and invent new technologies in the audio space. The brand which is synonymous with innovation and enhanced tech, took a step further when it announced the launch of its audio AR (Augmented Reality) sunglasses back in 2018.

'Rondo' and 'Alto' Sunglasses
'Rondo' and 'Alto' SunglassesBose

Bose first introduced the concept of AR in early 2018, unveiling the future of sound in eyewear prototypes. AR is a system that fulfills three basic features: a combination of real and virtual worlds, real-time interaction, and accurate 3D registration of virtual and real objects.

 Bose Alto 2019
Bose Alto

The company launched two such models in the Indian market in 2019 called 'Alto' and 'Rondo' as part of the 'Frames' lens collection featuring the tiniest, most lightweight Bose system ever.

With a proprietary open-ear design they were able to take the personal audio to an entirely different level which includes the ability for users to stream music, take and make calls, and access virtual assistants while keeping playlists, entertainment and conversations private.

Bose Rondo 2019
Bose Rondo

However, as of June 2020, Bose unfortunately gave up on it's ambitious AR project.

"Bose AR didn't become what we envisioned. It's not the first time our technology couldn't be commercialised the way we planned, but components of it will be used to help Bose owners in a different way. We're good with that. Because our research is for them, not us."

Statement via Bose spokesperson

A new set of Bose sunglasses with built-in speakers could be the brand's latest offering and one to join their already existing 'Frames' lens line according to the latest filings published by the FCC (Federal Communications Commission). However, this product will not be made under the AR project and additionally, a filing with the FCC does not guarantee the release of the product either.

New Design 2020
New Design

As per the pictures that have surfaced online, the design is quite different from the previous two sunglasses that are out in the market. This rendition of the sunglasses has a more sporty look to it, much like the visors used by cricketers on the field or cyclists. The glasses will be branded under the ‘Frames’ line and will be IPX4 certified for water resistance. The glasses are also slated to feature a USB-C port for charging.

Although there is still a long way to go for this particular model to be officially announced, tech gurus and consumers are already waiting in anticipation for its release. Watch this space for all further details.

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